http://news.yahoo.com/mass-couple-dies-trying-rescue-dog-lake-144113788.html

Police say the small dog named Sadie jumped into Hampton Ponds in Westfield on Monday night, prompting 64-year-old Donald Cyr to follow his pet into the lake.

Police told The Westfield News that he became distressed and his wife, 61-year-old Patricia Cyr, tried to rescue him.

The couple drowned after jumping into the water to rescue their dog, who survived.

Probably would have helped if the people had PFDs too.