Has to be the SUP. Stand Up Paddleboard. Millenials and Gen-Xers are jumping on them in droves. In fact, even boomers are getting out on the water in,...on SUP's.
Why?:Cheap, all you need is a K or so, an old Prius and a YAKIMA rack, and you have the gear and the look, all part of anything that's culturally popular. It's good for your body! That's an important piece of the recreational puzzle today. People today want healthy pastimes.
You can join races like the SUP Cup out of my harbor:
It can be grueling paddleboarding for several miles on a race course in Penobscot Bay. And the sport is gaining in popularity all around the world. Racers getting ready...
But you don't have to kill yourself. A paddleboard gets you out on the water. It can take you to places no other boats can navigate. Like a kayak, canoe, car topper or even a small daysailer but much, much simpler.
Back to Sabre Powerboats. Aren't those marketed to the top 1 or 2% of the baby boom generation? And aren't we seeing the end of this market?
Will up coming successful Gen-Xer's be the next market? How about the Millenials that have grown up within the science and effects of Climate change? When they age, will they see a buyer conduit from a SUP to a powerboat that gets 1 mile to the gallon of oil?
Maybe sailboat manufacturers are missing an opportunity today to sell the best of what sailing is, and was. You still can still travel the water -via wind power- in a sailboat in a comparatively 'green' manner today. Sailing vessels are the only craft capable of that phenomena.
I think there is, and always will be a niche for new sailboats in the future. I think Sabre should look at the SUP, not for manufacture, but for a look into the future.